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MODERN MODERATION COMING SOON.

Gradient is a brand new vodka soda, and a whole new way to drink.

Gradient packages together six different strengths of vodka soda, from 8% to 2% — so you can choose how strong to start the night, and how strong to finish.

START YOUR
NIGHT RIGHT.

Kick off the night with a higher strength vodka soda – exactly how strong you start is up to you.

KEEP YOUR
NIGHT BRIGHT.

Each following can contains a little less alcohol than the last. We believe moderation helps make the good times last.

TASTES
BRIGHT ALL
NIGHT.

Every pack contains one vibrant flavour mixed six different ways, to make every strength taste great.

END THE
NIGHT BRIGHT.

Gradually reducing alcohol lets you keep a drink in your hand, without letting your night get out of hand.

GOOD NIGHTS
IN HINDSIGHT.

Enjoy tomorrow knowing you enjoyed last night right.

HAVE AN
UNFORGETTABLE
NIGHT.

Moderation is key to making memories that last. We call our approach Modern Moderation.

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